“In today’s ever-changing and boundary-less business world, the leaders of the Cherokee Nation see an opportunity with Hard Rock to expand the ability to attract customers from around the world,” said Meredith Frailey, Speaker of the Cherokee Nation Tribal Council. “The Hard Rock brand is another tool that we are using to create a diversified, growing economy in northeastern Oklahoma,” he says. “Being part of the Hard Rock brand, combined with our current expansion, will set us apart from any other entertainment option in the region,” he says.Ĭhad Smith, Principal Chief of the Cherokee Nation, says that the Cherokee Nation retains full ownership and management of all of the facilities and that this is a marketing mechanism to share the Cherokee hospitality that they are known for.

The new property will bring its own version of the Hard Rock experience to Oklahoma with influences from Cherokee heritage, Oklahoma’s rich history of musical artists and a blend of the property’s current and future amenities and entertainment.ĭavid Stewart, CEO of Cherokee Nation Enterprises, says that they are excited about bringing the Hard Rock experience to Tulsa and making the nationally and internationally known brand uniquely Oklahoman. Hard Rock Hotel Holdings, LLC and HRHH IP, LLC entered into a license agreement with Cherokee Nation Enterprises, LLC that, pending review of the National Indian Gaming Commission, will enable Cherokee Nation Enterprises to brand its expanded hotel and casino in Tulsa under the Hard Rock Casino name. The Hard Rock Casino Tulsa is the first Hard Rock-branded property in the Midwest. Cherokee St., is entering into a license agreement with Hard Rock Hotel Holding, LLC in order to brand it’s newly expanded hotel under the Hard Rock Casino name. HARD ROCK CASINO: Cherokee Casino, 777 W.

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